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Ramaiah University of Applied Sciences

Dr. Rajisha T

Assistant Professor

Enthusiastic and result oriented educator with knowledge and interest in the areas of Finance, Financial Accounting, Costing and Management Accounting, Income Tax, Research Methodology and General Management. Done Ph.D in the area of financial service marketing, thesis titled Antecedents of Adoption Intention and Usage Continuance of Technology Enabled Banking Self Services. Proficiency in handling data analysis softwares including SPSS, AMOS, PLS, PROCESS Macro etc. Partcipation and paper presentations in international and national seminars and workshops.

Qualifications

  • B.Com

    C.K.G.M GOVT. COLLEGE PERMABRA, CALICUT

  • M.Com.

    GOVT.ARTS AND SCIENCE COLLEGE CALICUT

  • PhD

    COCHIN UNIVERSITY OF SCIENCE AND TECHNOLOGY

Experience

Total Years of Experience: 2 YEARS and 7 months

Academic Experience: C.K.G.M. Govt. College – 7 months 

R.S.M. S.N.D.P. YOGAM COLLEGE KOYILANDY – 2 YEARS

Financial Service Marketing, Banking, Marketing, Technology Adoption Behaviour and theory Building

National Conference Papers

  • Analysing the Role of Post-use Trust in Predicting Customer Satisfaction- A Study from Mobile Banking Perspective”. Think India Journal Vol. 22, Issue 10 (ISSN: 0971 – 1260), PP. 4781 – 4792.

National Journal Papers

  • Rajisha T. (2019). ​“Money Evolution in India: A Walk through the Pathway of Kaudis to Digital Payments” Manavayatan the Humanosphere Vol.8.(ISSN 2249 – 0612), PP.97 – 111.
  • Rajisha T. (2018) ​“Customer Satisfaction with Virtual banking; A study with TAM” International Journal of Management and Commerce Innovations” Vol 06, Issue 02, ISSN: 2348 – 7585 pp.1048 – 1024
  • Rajisha T (2018) ​“Role of Banks in Entrepreneurship Development” International Journal of Management, Law and Science Studies, Vol 02, Issue 07, (ISSN: 2456 – 4303) pp.33 – 46

International Journal Papers

  • Rajisha T. (2019). History of Banking in India and Emergence of New Generation Banks International Journal of Research in Social Science, Vol.9, Issue 7, July 2019 (ISSN 2249 – 2496). pp.463 – 474.
  • Rajisha T. (2019). Digital Payment System: A Technology Enabled Banking Self-Services in India. Zenith International Journal of Multidisciplinary Research, Vol.9, June 2019 (e‑ISSN: 2231 – 5780), PP. 537 – 548
  • Rajisha T. (2018) ​“Payment Banking in India; Its scope and Importance in the Present Scenario”, Zenith International Journal of Multi-Disciplinary Research, Vol.08, ISSN: 2231 – 5780, pp. 108 – 121.

Books / Chapter Published

  • Rajisha T (2014) ​“Rupay card- An Innovative Domestic Solution to Plastic Money in India”-​“FINNOVA-15”- ISBN-978 – 81-89085 – 95‑7

  • Best Paper Award for Paper presented in National Conference